Innovation Reinvented

Innovation Reinvented

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Based on a global survey of innovative firms and on 50 in-depth case studies, Innovation Reinvented identifies six patterns or 'games' of innovation, each commanding best-of-class strategies and best practices.As the airline industry was taking off in the 1950s, one its major problems was the handling of reservations. Airlines were using a manual system, with telephone operators recording the number of seats filled on cardboard charts, one for each flight. The actual ... In 1964, more than 10 years after the fortuitous conversation, American Airlines started using the SABRE system to handle all of its reservations.

Title:Innovation Reinvented
Author: Roger Miller, Marcel Côté
Publisher:University of Toronto Press - 2012

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